Connected TV Advertising Summit Connected TV Advertising Summit 2023

June 8, 2023
Afternoon

#CTVAds2023
 

Jonathan Hurd

  • Jonathan Hurd

    Jonathan Hurd Partner
    Altman Solon

    Jonathan Hurd has more than 30 years of consulting and industry experience in Telecommunications, Media, and Technology (TMT). Jonathan has led Altman Solon’s unique consumer survey and simulation techniques to quantify consumer behavior in video subscription, movie theater attendance, and sports TV. He has recently been working with streaming services and broadcast/cable networks on content, pricing and bundling strategy.
     
    In addition, Jonathan is frequently involved in conducting due diligence projects for potential investors in the TMT space, including areas such as traditional video delivery, internet video delivery, wireless infrastructure, digital advertising, and digital publishing. A regular presenter at CES, NAB, Streaming Media, and other industry conferences, Jonathan is also a member of the National Academy of Television Arts and Sciences, the group charged with investigating and selecting Emmy award recipients for innovative TV technology.
     
    Prior to Altman Solon, Jonathan was a Vice President with ADVENTIS, a TMT-focused strategy firm, and was a partner at Mercer Management Consulting. Jonathan also held marketing and strategic planning positions at Lotus Development Corporation, and he designed and created the Atari arcade video game “Food Fight” while working as a software developer. Jonathan received a BS in Computer Science and Engineering from MIT, and an MBA from Harvard Business School. He is a member of the Eta Kappa Nu Electrical Engineering Honor Society and the Tau Beta Pi Engineering Honor Society.
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